Campaign structure
Meta and Google campaigns built around your offer, customer journey and goals.
Done-for-you Meta and Google Ads
Paid media managed by a specialist.
Nexus plans, builds, manages and improves your campaigns. You get direct support, clear reporting and practical budget recommendations.
Good to know
Campaign management, testing, tracking review, budget control and reporting.
Ads Management
Hands-on campaign management.
Nexus actively reviews, tests and improves your campaigns throughout the month. You will know what changed and why.
Audience and search control
Audience research, search-term reviews, negative keywords, match types and retargeting.
Creative and copy testing
Planned tests across creative, audiences, ad copy, offers and landing pages.
Tracking review
A review of your pixel, Conversions API, Google conversion tracking and GA4 setup.
Budget management
Clear decisions about budgets, bidding, allocation and when to scale.
Performance reporting
Reporting focused on leads, sales, acquisition cost and return on ad spend.
Management control room
A visible operating cadence.
The account is managed through recurring signal checks, explicit test reads and documented budget decisions - not a monthly report arriving after the fact.
MON
Account signal
Spend, delivery and tracking integrity
WED
Test read
Creative, query and audience learning
FRI
Decision log
Budget moves and next actions
Meta and Google Ads
The right channel mix for your business.
We recommend Meta Ads, Google Ads or both based on your offer, customer and goals.
Meta Ads management
- Account and campaign architecture
- Audience and offer-testing roadmap
- Creative testing plan and rotation
- Pixel and Conversions API review with guidance
- Retargeting structure
- Budget control and scaling decisions
- Reporting aligned to leads or revenue
Google Ads management
- Search and Shopping coverage planning
- Search-term mining, negatives and match control
- Bid-strategy and budget allocation review
- Conversion tracking and GA4 diagnostics
- Ad-copy testing and landing-page alignment
- Search, Shopping, Performance Max, YouTube remarketing and display retargeting where appropriate
- Reporting aligned to customer acquisition cost and return on ad spend
How management works
A clear process from review to reporting.
Each stage has a practical purpose, from understanding the account to deciding what to test next.
01
Nexus stage / 1
Understand the business
Review the offer, customer, goals, margins and current campaign results.
02
Nexus stage / 2
Review the account and tracking
Check campaign structure, tracking gaps and platform setup.
03
Nexus stage / 3
Set the test plan
Choose the campaign, creative, audience, keyword and landing-page tests to run first.
04
Nexus stage / 4
Manage and improve
Monitor results, rotate tests and control budgets throughout the month.
05
Nexus stage / 5
Report and plan
Show what happened, what changed and what we recommend next.
Best suited to
A proven offer with room to test.
Lead-generation businesses, service businesses and ecommerce brands with dependable fulfilment and enough budget to test rather than simply maintain.
Not positioned as
An instant growth switch.
Nexus does not guarantee advertising results and cannot substitute for a viable offer, dependable fulfilment or a credible customer experience.
Management FAQ
Straight answers about Ads Management.
Do you manage Meta and Google together?
Yes. Nexus can manage both platforms or focus on one, depending on what suits your business.
Do you guarantee results?
No. Advertising results depend on the offer, market, website, sales process and other factors outside the ad account.
What communication is included?
You receive regular performance updates, reporting and direct communication. We confirm the exact schedule during the strategy call.
Do you work internationally?
Yes. Nexus works remotely with businesses in Australia and international markets.
Ready to move?
Book a free strategy callWant Nexus to manage your ads?
Tell us about your business, budget and goals. We will confirm whether Ads Management is the right fit.